The passion project of Matt Cusano, Ciao Chili is at the start of their journey, producing deliciously unique sauces and vinaigrettes. Made with local Vancouver-Island ingredients inspired by Matt’s Italian heritage, Ciao Chili required a brand identity that delivered the core values of the brand – especially its flavour and quality.
Matt needed high-quality branding for a high-quality product, with a clean and concise visual identity that evokes the rustic sophistication of the regions that inspires it.
We worked closely with Matt to design a Ciao Chili brand identity that portrays their essence of simplicity and authenticity. We put together a custom colour palette, a suite of logos and wordmarks, photo treatments and an illustration style that can be endlessly combined to package and market any of the future food products he has cooking up.